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How to misreport a survey

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A GOOD example of how to misreport a survey is the headline “BIZMEN: CITY GOV’T CORRUPT” of the Panay News last Nov. 20 over Jezza Nepomuceno’s rendition of the 2012 SWS Survey of Enterprises on Corruption, presented in Iloilo City by SWS vice president Linda Luz Guerrero the day before.

Posted: November 23rd, 2012 in Columnists,Columns,Editor's Pick,Featured Columns,Featured Headline,Inquirer Opinion | Read More »

Poll blasts People Power mirage

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With the impeachment trial of Chief Justice Renato Corona heading for an early decision by next month, the number of Filipinos anxious over whether the country is moving in the wrong direction is rising. While two mainstream public opinion poll organizations, which have acted as purveyors of good news, report that President Aquino still enjoys […]

Posted: March 6th, 2012 in Columnists,Columns,Inquirer Opinion | Read More »

What the survey says

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A mainstream public opinion pollster, Pulse Asia, shifted its focus to the economy, from the administration’s smear campaign to humiliate impeached Supreme Court Chief Justice Renato Corona, with the release on Jan. 9 of a survey that showed growing public disquiet over a stagnating economy during the first 18 months of the Aquino administration.

Posted: January 10th, 2012 in Columnists,Columns,Inquirer Opinion | Read More »

An afterlife? Yes

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I write this to laugh at the statement of my friend Johnny Mercado that “only 21 percent of urban students believe in life after the grave, a survey by McCann Erickson and Philippine Jesuits found” (Viewpoint, 11/1/11). The notion that only one out of five Filipinos, in general or in any common sociodemographic group, believes […]

Posted: November 4th, 2011 in Columnists,Columns,Featured Columns,Featured Headline,Inquirer Opinion | Read More »

Evaluating vice-presidential performance

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How should Vice President Jejomar “Jojo” Binay’s new SWS net satisfaction rating of +69 (from 78 percent gross satisfied and 9 percent dissatisfied) as of June 2011, first published in BusinessWorld Friday, be touted? Social Weather Stations is contented with calling it Very Good, using the term we assign to net ratings of +50 to […]

Posted: July 15th, 2011 in Columns,Inquirer Opinion | Read More »

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